A groundbreaking exploration of why we want what we want, and a toolkit for freeing ourselves from chasing unfulfilling desires.
On Sale 6/1/21
Order Your Copy Now
A spellbinding read.bestselling author of Originals
A stunning, even revolutionary book.co-author of The Scientist in the Crib
Fascinating and powerful.NYU-Stern School of Business
A brilliant exploration of the hidden and powerful dynamics of desire operating in our age of social media memes, commercial rivalry, and rising partisan scapegoating and violence.bestselling co-author of Lives of the Stoics