The Friction Project

Robert I. Sutton and Huggy Rao

ON SALE 1/30/24

The definitive guide to eliminating the forces that make it harder, more complicated, or downright impossible to get things done in organizations. Find out why Adam Grant says “If every leader took the ideas in this book seriously, the world would be a less miserable, more productive place.”

Every executive, investor, board member, and leader should buy The Friction Project. Reid Hoffman, Co-Founder of LinkedIn and Partner at Greylock Partners A spectacular achievement . . . Full of practical advice, this book will make the world a better place. Cass R. Sunstein, Robert Walmsley University Professor, Harvard University, author of Sludge Their profoundly humane arguments will win your hearts, change your behavior, and transform your companies. Amy C. Edmondson, Professor, Harvard Business School, author of Right Kind of Wrong: The Science of Failing Well An energetic guide . . . Readers tired of sitting through unnecessary meetings will want to check this out. Publishers Weekly